Crown Food Industry Ltd · Rwanda
Ladha ya Asili.The Taste ofTradition.
Some things shouldn't change. Since 1982, Pembe has been the quiet constant in Rwandan homes. It’s the flour your grandmother used, and the one your children will remember.
01 / 03
Pembe Atta Flour
The secret to the Sunday stretch.
Look, everyone says their flour makes the best chapati. But Pembe Atta? It’s different. It has that specific stretch, that elastic 'soul' that lets you roll it thin without it snapping back. It’s about the Sunday afternoon vibe, the smell of hot oil, and the layers that just peel away perfectly. You can’t fake that.
Pack Sizes
Best For
Chapati · Roti · Flatbreads · Paratha · Mandazi
02 / 03
Pembe Self-Raising Flour
High hopes, higher results.
Baking shouldn't be stressful. We’ve done the math so you don’t have to. Pembe Self-Raising gives you that airy, cloud-like lift every single time. It’s reliable, it’s simple, and it makes breakfast feel like a celebration—even on a Tuesday.
Pack Sizes
Best For
Scones · Sponge Cakes · Muffins · Pancakes · Buns
03 / 03
Pembe Home Baking Flour
The pantry essential. Period.
The workhorse of the kitchen. Mandazi, samosas, porridge—this flour handles it all without breaking a sweat. It’s the one bag you always make sure is in the pantry because, without it, the kitchen just feels a little bit... empty.
Pack Sizes
Best For
Bread · Mandazi · Samosas · Biscuits · Porridge
Distribution Network
Find Pembe in Rwanda
Pembe is everywhere. From the heart of Kigali to the quietest provincial trade centres, our wholesalers ensure that the taste of tradition is never more than a short walk away.
Showing 6 of 6 wholesalers